IGNOU BBA in Services Management
Online & Distance BBA in Services Management: Course Overview
The School of Management Studies at IGNOU, in collaboration with Maharashtra Knowledge Corporation Ltd. (MKCL), offers an innovative work-based IGNOU BBA program in Services Management.
This program is designed for young, aspiring professionals seeking a promising career in the rapidly growing services industry. The IGNOU BBA program aims to develop a skilled workforce for India’s service sector, which plays a significant role in the country’s GDP. By addressing the demand for well-equipped human resources, the program contributes to the sector’s overall success.
Delivered in an eLearning-supported workplace environment provided by the industry partner, the IGNOU BBA program offers learners extensive exposure, hands-on experience, and practical skills under the guidance of mentors. This unique approach blends workplace experience with academic learning, creating a dynamic and immersive educational experience.
Online & Distance BBA in Services Management: Duration & Eligibility
3-year BBA from IGNOU in Services Management is a work-based program designed for aspiring professionals in the service industry. Offered in collaboration with MKCL, it combines eLearning with hands-on workplace training, providing practical skills, mentorship, and industry exposure to develop a skilled workforce for India’s growing service sector.
To be eligible for admission to this program, applicants must meet the following criteria:
- Successfully completed 10+2 or an equivalent qualification from a recognized institution as of July 1, 2020.
- Be at least 18 years old as of July 1, 2020.
- Passed the entrance examination conducted for admission to this program.
- Be currently working or willing to work in the services industry as a full-time intern, apprentice, or employee.
UGC Entitled
Recognized by the University Grants Commission
Grade NAAC A++ Accredited
Accredited by the National Assessment and Accreditation Council
AICTE Approved
Approved by the All India Council for Technical Education
MHRD Approved
Ministry of Human Resource Development
WES Accredited
World Education System
AIU Approved
Recognized by the Association of Indian Universities
Course Code | Course Title | Credits |
---|---|---|
BSM-01 | Fundamentals of Management | 4 |
BSM-02 | Basics of Marketing | 4 |
BSM-03 | Written Communication Skills | 4 |
BSMA-01 | Basic IT Skills | 4 |
BSMW-01 | Internship Report (Workbook) | 6 |
Course Code | Course Title | Credits |
---|---|---|
BSM-04 | Foundations of Services Marketing | 4 |
BSM-05 | Focus on the Customer | 4 |
BSM-06 | Understanding Customer Requirements | 4 |
BSMA-02 | Communication and Soft Skills | 4 |
BSMW-02 | Internship Report (Workbook) | 6 |
Course Code | Course Title | Credits |
---|---|---|
BSM-07 | Understanding Human Behaviour | 4 |
BSM-08 | Basic Quantitative Techniques | 4 |
BEVAE-181 | Environmental Studies | 4 |
BSMA-03 | Advanced IT Skills | 4 |
BSMW-03 | Internship Report (Workbook) | 6 |
Course Code | Course Title | Credits |
---|---|---|
BSM-09 | Introduction to Service Operations | 4 |
BSM-10 | Service Design | 4 |
BSM-11 | Service Quality and Improvement | 4 |
BSMA-04 | Accounting as Information System | 4 |
BSMW-04 | Internship Report (Workbook) | 6 |
Course Code | Course Title | Credits |
---|---|---|
BSM-12 | Economy and Services | 4 |
BSM-13 | Delivering and Performing Services | 4 |
BSM-14 | Managing Service Operations – I | 4 |
BSMA-05 | Data Processing and Reporting | 4 |
BSMW-05 | Internship Report (Workbook) | 6 |
Course Code | Course Title | Credits |
---|---|---|
BSM-15 | Managing Service Promises | 4 |
BSM-16 | Managing Service Operations – II | 4 |
BSM-17 | Service Entrepreneurship | 4 |
BSMA-06 | Research Process | 4 |
BSMW-06 | Internship Report (Workbook) | 6 |
Learning Methodology-IGNOU
E-books Study
Material
Live Interactive Sessions
Project &
Assignment
Learning
Managment
Top Studies
Center
Worldwide
Reach
IGNOU Online & Distance BBA Specialization
IGNOU Distance & Online BBA offers specialized tracks, flexible learning, industry-relevant skills, and hands-on training through internships, workbooks, and viva-voce, preparing students for successful careers in business and management.
BBA Specialization | ||
---|---|---|
Retailing | Services Management |
IGNOU BBA in Services Management Fees Structure
Full Programme Fees | 60,000/- |
Fees Structure Per Annum | 20,000/- |
Semester Wise Fees | 10,000/- Rupees |
Registration Fee | 300/- Rupees |